About Gibson Sotheby's International Realty

Gibson Sotheby's International Realty is Boston's largest independent real estate company. Founded in 1962 by Betty Gibson in Boston's South End, the company has grown to seven offices. The international network of more than 450 offices in over 30 countries and the relationship with Sotheby's auction house, as well as comprehensive online and print advertising in high profile venues, provides remarkable exposure for each of our homes. The success led to a 43% increase in sales from first quarter 2007 to first quarter 2008.




About Sotheby's

Sotheby's auction house was founded in 1744 and has sold the world's most valuable possessions - from
treasured antiquities to fine art pieces. In 1976, the Sotheby's International Realty® network was founded and designed to connect the finest independent real estate companies to the most prestigious clientele in the world and to provide independent brokerages with a powerful marketing and referral program for luxury listings.


 Sotheby's Clients Include

  • 71 of Forbes' 100 World's Richest People
  • 253 of the Forbes' 400 Richest Americans
  • 78 of the Forbes' 100 Richest Americans
  • All 12 of the Forbes' Top 12 Billionaire Art Collectors
  • 60 of the Worth Magazine's Benefactor 100
  • 12 of the Fortune's "40 under 40"
  • 199 of the Art News' Top 200 collectors

 
Sotheby's Demographic

  • Average household income: $474,000
  • Average value of real estate: $10.5 million
  • Average number of residences: 55% own 2+
  • 33% redecorate their home at least every 3 years
  • 58% have used the services of an interior designer
  • 49% are in the market for new technology
  • 62% retain the services of a private banker
  • 76% spend $5000+ per person on an international leisure trip
  • 50% have more than half their portfolio actively managed by a financial consultant

 

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